MARKETING & BRANDING
I also offer a bevy of services for all your small business needs and dreams. Need a logo, social media help, flyers, business cards, a newsletter design? I got you covered. I have great tools to share with you and I make sure all your designs are print ready and shine on that small screen (in the proper resolution!)
Pricing
SOCIAL MEDIA BOOSTER PACKAGE
contact me for pricing
Overview
“Content is fire. Social media is gasoline.” - Jay Baer, entrepreneur
We live in a world today where we create a digital footprint with every post, tweet, and share. And each Like, Favorite, Pin etc, can deliver your message, brand, and story to a new audience. Social media can make a huge impact, so let's make it a positive one!
I can help you identify where your desired audience is hanging out and will make you stand out in that crowd. I can also pinpoint the new trends in social and how you can take advantage of it.
The Social Media Booster Plan not only includes posting content, but helping to grow your audience, too!
“Even the smallest company needs to have a social media presence nowadays. It’s one of the best ways to make sure you’re consistently at the forefront of people’s minds, and, when used correctly, can give your brand a consistent and relatable voice..” (Tech.co)
What you’ll get:
(1) 30-minute planning session
Weekly posts on up to (2) platforms (number of posts based on content you provide)
Weekly monitoring of up to (2) platforms
Active engagement with your page’s fans and followers
Engagement with other relevant accounts in your industry
Recommendations for boosted content and paid campaigns
*3-month minimum commitment required. For up to two (2) platforms of your choice. Pricing does not include costs for boosting posts or paid campaigns. Client must provide a minimum of 20 images (with context if necessary).
DIGITAL EMAIL / NEWLETTERS
contact me for pricing
Overview
Feeling slightly overwhelmed by all the fancy technology? Don’t know what an HTML email means or what the heck ‘mailchimp’ is, for that matter? Let me help! I can guide you through the how to’s of email marketing. How to build your subscriber base and when the best times are to reach out to them.
To be successful with email marketing, your emails need to stand out. The subject line should grab the reader’s attention and be a cause for curiosity. The body of the message needs to have substance while showcasing your brand professionally. The design should be optimized for a mobile device because two-thirds of emails are read on either smartphones or tablets. [Marketing Land (2015)]
What you’ll get*:
(1) 15-minute phone call for direction and planning
A first draft (includes subject, preview text, body copy)
Imagery and CTA recommendations (if applicable)
(1) round of revisions
Proofreading
A final Word Doc or Google Doc that can be copied and pasted into your normal eBlast template
*Per email. If you need assistance developing an email marketing program from the ground up, reach out.
INVITATIONS
contact me for pricing
Overview
Say hello to your customers, partners or clients with custom designed personalized invitations or stationery! I will design you a beautiful invitation or set of letterhead with envelopes to match. Print ready and ready to go! Make a statement, people love getting things in the mail, am I right?
What you’ll get:
(1) 15-minute phone call for direction and planning
(1) invitation design OR (1) letterhead design and (1) envelope design
(1) round of revisions
Recommendations on paper stock and local printing (if needed)
A final print-ready file provided as a high-res PDF or InDesign file
*Assembly service for invitations also available. Please inquire for details. Letterhead formatted to 8.5x11 paper; envelope formatted to 4 1⁄8x9 1⁄2.
FLYER
contact me for pricing
Overview
Need a sweet lil’ marketing piece to promote a special offer, event, or whatever amazing thing you are offering? Look no further.
What you’ll get *:
(1) 15-minute phone call for direction and planning
(1) design
(1) round of revisions
A final print-ready file provided as a high-res PDF or InDesign file
*Per flyer design. Formatted to fit an 8.5x11 page.
BUSINESS CARDS
contact me for pricing
Overview
Having a well designed, clean and modern looking business card makes a statement. Treat every moment as a moment to market yourself in style by having a gorgeous stand out biz card at the ready.
What you’ll get:
(1) 15-minute phone call for direction and planning
(1) concept
(1) round of revisions
A final print-ready file provided as a high-res PDF or InDesign file
*Per design. Formatted for standard business card size of 3.5x2, vertical or horizontal orientation.
BROCHURE
contact me for pricing
Overview
I know, print marketing seems to be going the way of the dodo bird - outdated… But don’t forget a fab brochure is still a good tool to use when you’re attending a trade show, a ‘business after work’ social, or any other event where you’ll be meeting new people to talk about your business. An incredible brochure:
Gets to the point quickly. Your brochure should highlight the most important stuff (i.e. Why should I buy this product/service from you? What’s in it for me?) but entice the reader to contact you for further details. Bullet points and usage of negative space are just a few ways to make the content appear more organized and easy to digest.
Matches your brand. Let’s talk Brand consistency: The fonts, imagery, colors and tone of the messaging should all look, feel, and sound like your fab biz.
Features your contact info. Email. Website. Phone number. Social Media. It’s so important to have your contact information ready and available for when that future client is ready to reach out to you!
What you’ll get:
(1) 15-minute phone call for direction and planning
(1) design
(1) round of revisions
A final print-ready file provided as a high-res PDF or InDesign file
*Per brochure. Formatted to fit an 8.5x11 page unfolded.
LOGO
contact me for pricing
Overview
I know, you don't want to be THAT person with the awkward looking logo. We know who you are! Here are some common mistakes people make when creating their own logos:
It's too busy. Yes, it is important to convey a message and differentiate your business with your logo. BUT cramming in a ton of text, colors and design elements is not the way to go. Keep It Simple Sweetheart (KISS).
It's not versatile enough. Can your logo go from being printed on a business card to something larger - like a T-shirt? How does it look inverted or in black and white? Your logo should be versatile and have the ability to be placed on a variety of back drops without losing its integrity.
It's not built in vector art. A logo should be designed in a program like Adobe Illustrator and saved as a high-resolution .eps or outlined .ai file. It is important to have the correct type of file so you can blow your logo up to fit a billboard if you wanted to and it won’t become blurry, pixelated and overall crappy.
What you’ll get*:
(1) 15-minute phone call for direction and planning
(1) logo design
(1) round of revisions
Multiple file types and versions to use in pretty much any application you can think of
*Per design.
SIGNAGE & BANNER DESIGN
contact me for pricing
Overview
Toss those handwritten signs that take away from your stellar brand. Look like you have the best in-house marketing team, as fab and professional as you are, baby!
What you’ll get:
(1) 15-minute phone call for direction and planning
(1) design
(1) round of revisions
A final print-ready file provided as a high-res PDF or InDesign file
*Formatted to fit (1) frame or signage-holder size of your choosing.